FCC’s Revised “One-to-One” Consent Rule Postponed

FCC’s Revised “One-to-One” Consent Rule Postponed

If you’ve been following the Federal Communications Commission’s (FCC) efforts to curb unwanted robocalls and spam texts, you probably heard about the “one-to-one” rule—a tighter requirement stating that a single written consent may only be used for one specific company or “one identified seller.” When it was announced, businesses worried about the costs and logistics…

January 2024 Update: FCC Lead Generation Rules and Their Impact

January 2024 Update: FCC Lead Generation Rules and Their Impact

The landscape of telemarketing is changing drastically as the Federal Communications Commission (FCC) rolls out new lead generation rules in January 2025. You might wonder why this matters. Just last year, over 3.5 billion robocalls were made each month in the U.S., causing widespread annoyance and privacy concerns. Such high numbers have driven the FCC…